Brief demonstration illustrating how they carry out usability research in the labs at Amberlight.

Have you ever wondered what would happen if you did a usability test on fruit?

Author Steve Krug’s demo test as a companion piece to his latest book, Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems. The main purpose for creating this video is to demonstrate how easy and simple usability testing can be.

In this video, Julie Blitzer covers the basics of writing a usability test script, finding test subjects, and interpreting results.

Performing a usability test early in your website planning process can have huge returns – a paper prototype allows you to do this with a minimal time investment.