Face-to-face interactions increase empathy, which is a cornerstone of trusting relationships. “Patterns of face-to-face engagement and exploration within corporations were often the largest factors in both productivity and creative output,” says Sandy Pentland of MIT’s Media Lab in his book Social Physics. Neuroscience also backs up these ideas. In her book Conversational Intelligence, Judith Glasser states that when you are connecting face-to-face, “Mirror neurons are firing off, forming a bridge of insight and empathy with others.” Glasser explains that these “exchanges within our trust networks make us feel more positive, open, and closer to others…Strong bonds of trust serve up a cocktail of the brain’s feel-good natural chemicals like oxytocin, dopamine, and serotonin.”
Therefore, to make workers happier in both social and professional structures at work, we need to understand how to manufacture more eye-to-eye happenstances.
Click bait article title aside, nothing beats face-to-face interactions, especially in multi-cultural, multi-lingual teams. Our dependence on chat software for communication is not a strength nor an advantage, it’s a weakness.